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Growth Marketing
course in Online

  • ✔️

    Learn with the #1 ranked coding bootcamp

  • ✔️

    Graduate in 2 months, online or on campus

  • ✔️

    Stand out with AI and no-code tool skill sets

Online

Our Growth Marketing alumni are now working at:

Google Meta Airbnb Asos Shopify Veepee
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Overview

Become a Growth Marketer in weeks

Blend the latest AI and no-code innovations with actionable learning and equip yourself for growth with a holistic marketing approach.

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    Develop advanced data-driven growth strategies

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    Build and grow your projects with no-code and AI

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    Master the latest techniques for lead generation

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    Optimise KPI's and leverage low-code data engineering

You will master these key tools and languages

Notion Notion
ChatGPT ChatGPT
Relume Relume
Canva Canva
Meta Ads Manager Meta Ads Manager
Google Ads Google Ads
HubSpot HubSpot
Semrush Semrush
Google Sheets Google Sheets
Google Analytics Google Analytics
Looker Studio Looker Studio
Google Tag Manager Google Tag Manager
Lemlist Lemlist

Apply for the next Growth Marketing course

Next date

Oct 21, 2024

Availability

Limited seats

See all sessions
Apply now

curriculum

What you’ll learn in this Growth Marketing bootcamp

In just 2 months, you'll master the latest AI and no-code innovations, gaining practical knowledge to develop successful growth strategies.


25h

Preparation work

Get ready for our growth marketing bootcamp with our 'Prepwork' module. In just 25 hours, you'll cover key topics like the growth marketing ecosystem, Google Sheets, Webflow for web design, and automation basics. This course is essential for success in the intensive bootcamp that follows.

What you will do in practice:

  • 25 hours of online tutorials
  • Online quiz to validate your understanding

Software and languages you will learn:

Google Sheets Google Sheets
Make Make

32h

Set the stage for growth success

Master key marketing pillars: audience understanding, value articulation, and solid business models. Learn the AARRR framework to prioritize user journey stages and optimize resources.

What you will do in practice:

  • Analyse roles and tasks of growth marketers in various company stages
  • Conduct a growth marketing analysis and create a detailed buyer persona
  • Map out a startup's AARRR funnel, identifying innovative strategies
  • Play with the KPIs of the AARRR funnel with Google Sheets

Software and languages you will learn:

Google Sheets Google Sheets
Whimsical Whimsical
Notion Notion

40h

Master data for decision making

Learn to choose KPIs aligned with growth goals, master advanced Google Sheets for data manipulation, and use Google App Script and Make for efficient data collection and cleaning. Elevate data engineering skills with ChatGPT for automation, and dive into advanced data visualization with Looker Studio.

What you will do in practice:

  • Prioritize KPIs with the AARRR framework in Google Sheets
  • Monitor and evaluate KPI performance using Google Sheets
  • Set up automated data collection and cleaning with Make and Google Sheets
  • Use Google App Script and ChatGPT to streamline data engineering tasks
  • Create dashboards in Looker Studio for insights visualization

Software and languages you will learn:

Google Sheets Google Sheets
Google App Script Google App Script
Make Make
Looker Studio Looker Studio

64h

Master landing page optimization

Boost lead generation and conversions with optimized landing pages. Learn UX/UI design, copywriting, and web design principles. Analyze user behavior, utilize analytics and AB testing for enhanced impact.

What you will do in practice:

  • Conduct A/B tests with AB Tasty for landing page optimization
  • Build a landing page in Webflow, integrating ChatGPT-optimized copy
  • Set up conversion tracking with Google Tag Manager and GA4
  • Analyse user journeys on your page using Hotjar for insights

Software and languages you will learn:

Google Tag Manager Google Tag Manager
ChatGPT ChatGPT
Figma Figma
Relume Relume
Hotjar Hotjar
Google Analytics Google Analytics

40h

Develop a multichannel strategy

Maximize growth with inbound strategies: create engaging content, master SEO, and use paid ads for quality leads. Harness GenAI for compelling content, optimize with SemRush for organic search, and run paid campaigns on Meta, Google, and beyond. 

What you will do in practice:

  • Generate an AI-driven content calendar for SEO and engagement
  • Use SemRush for SEO strategy and ranking improvement
  • Optimize Meta and Google Ads campaigns for targeted personas
  • Create AI-designed ads and targeting for TikTok, Twitter, LinkedIn

Software and languages you will learn:

Google Ads Google Ads
Semrush Semrush
Meta Ads Manager Meta Ads Manager
ChatGPT ChatGPT
Canva Canva
TikTok Ads TikTok Ads

56h

Drive effective outbound marketing strategies

Boost B2B growth with outbound strategies and growth ops. Learn lead gen and GDPR basics, then automate workflows with Make. Master lead data collection and enrichment, craft multichannel workflows with Lemlist, and leverage HubSpot for advanced nurturing. This module equips you to use CRM and automation effectively, converting leads into customers for measurable growth.

What you will do in practice:

  • Launch a GDPR-compliant lead gen campaign in HubSpot
  • Automate lead workflows with Make
  • Automate data collection and enrichment with Phantombuster and Dropcontact
  • Craft AI-driven copy and plan event-based marketing strategies

Software and languages you will learn:

Lemlist Lemlist
ChatGPT ChatGPT
Make Make
HubSpot HubSpot

48h

Enhance customer loyalty & increase referrals

Learn to gather feedback, anticipate needs, and personalize experiences with AI. Projects involve creating loyalty actions and utilizing Webflow, HubSpot, and Google tools for analytics and automation. Become proficient in client lifetime value and revenue growth strategies using Looker, emphasizing how retention fuels company success.

What you will do in practice:

  • Conduct a feedback cycle with Typeform to identify improvement areas
  • Employ AI tools for predictive analysis to forecast customer behaviour and churn
  • Create personalized marketing campaigns using ChatGPT and HubSpot
  • Design a loyalty program aimed at increasing customer retention

Software and languages you will learn:

ChatGPT ChatGPT
Looker Studio Looker Studio
Google Sheets Google Sheets
HubSpot HubSpot
Zapier Zapier
Make Make

80h

Grow your first startup

Collaborate on launching a startup, from product ideation to market strategy, applying your skills in a project-based setting with coach support. Conclude with a presentation to your peers, possibly celebrating your first customer leads. It's a comprehensive test of your abilities and a key step towards mastering growth marketing.

What you will do in practice:

  • Experience launching a startup
  • Create a project from product ideation to market strategy
  • Test of your skills and a leap towards becoming a growth marketing expert

Access continuous growth with our content hub

As a valued member of our growth marketing community, you have lifetime access to not only the core bootcamp curriculum, but also to an array of asynchronous resources designed to keep your skills sharp and your career trajectory soaring.

Key skills:

  • Explore data sourcing, manipulation, and visualization using Tableau & Power BI
  • Learn SQL for autonomous data requests in the Modern Data Stack
  • Master workflow orchestration and integrations with Zapier & n8n
  • Gain expertise in ecommerce marketing strategies and tactics

Software and languages you will learn:

Tableau Tableau
Power BI Power BI
Zapier Zapier
n8n n8n

Start your career in growth marketing!

From the moment you embark on your tech journey, our dedicated career services team is there to provide you with tailored guidance throughout and beyond your training. Connect with our vast network of 1000+ hiring partners, benefit from 1:1 coaching and much more!

  • Elevate your personal branding & get technical interview training
  • Benefit from 1:1 coaching & key alumni Q&A sessions
  • Connect with an extensive network of 1000+ hiring partners
  • Get a lifetime access to Le Wagon content

Certification

Get certified with the RNCP 6 web developer title, level Bac +¾

After the program, you'll be awarded the title of Web Application Designer-Developer by Le Wagon (RNCP certified - level 6 EUR), a Bac +3/4 equivalent. After all your hard work, you'll get a diploma in web development that completes your curriculum and makes your resume even more attractive!

Online certification
our method

Boost your skills learning from passionate growth experts

With skilled and helpful teachers, you'll rapidly learn hands-on skills and build a strong foundation to start your tech career.

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    Practice on real-life tech projects

  • ✔️

    Join a group of like-minded peers to support you

  • ✔️

    Get career coaching to land your dream job

Web development students

Authors of the Growth Marketing curriculum

The top tech recruiters choose Le Wagon graduates

  • Quitterie Mathelin-Moreaux working at Skello
    quote
    Most of our developers and product managers come from Le Wagon! Le Wagon has become a key strategic partner helping Skello to hire great tech talent.
    Skello

    Quitterie Mathelin-Moreaux

    CEO - Skello

  • Simon Baldeyrou working at Getaround Europe
    quote
    We've hired more than 20 Le Wagon graduates in various engineering, product and data roles. We really value their strong tech foundations and ability to learn fast.
    Getaround Europe

    Simon Baldeyrou

    CEO - Getaround Europe

  • Jean-Charles Samuelian-Werve working at Alan
    quote
    We have recruited some amazing Le Wagon alumni in various tech roles: data, product, ops and engineering. It's a great bootcamp for preparing well-rounded top tech talent.
    Alan

    Jean-Charles Samuelian-Werve

    Co-founder & CEO - Alan

  • Nathan Tempels working at Tayo
    quote
    As a fast paced Scale-up based in EPFL innovation park, we often look for new talents and love hiring Alumni from Le Wagon. We like their mindset and adaptability.
    Tayo

    Nathan Tempels

    Scrum Master - Tayo

  • Angela  Diapari working at Doctolib
    quote
    At Doctolib we always strive for the best talents to make access to healthcare fast and equal for everyone. Through Le Wagon, we've found these great talents as they learn exactly the tech skills that help us in our mission.
    Doctolib

    Angela Diapari

    Lead Product Recruiter - Doctolib

  • Elisa Lorenter working at Malt
    quote
    Le Wagon’s training allows to bring the tech and the business part together, people from Le Wagon are open-minded and flexible, it is precisely what we need in a hyper-growing environment as a scale-up company!
    Malt

    Elisa Lorenter

    Head of Talent Acquisition - Malt

  • Ricardo Gaspar working at PwC
    quote
    Le Wagon Alumni bring experience in other areas that, together with their new learnings from the bootcamp and motivation, turn them into fundamental pieces of solid and diversified tech teams.
    PwC

    Ricardo Gaspar

    Senior Manager - PwC

  • Lucile Ritchie working at Foxintelligence
    quote
    We have recruited 4 Le Wagon Alumni this year in our team, who have fitted very quickly into Foxintelligence culture. They have proved to be adaptable, quick learners, and great team collaborators.
    Foxintelligence

    Lucile Ritchie

    Strategy & Operations Manager - Foxintelligence

  • Pedro Oliveira working at Landing.Jobs
    quote
    Both Miguel and Manuel have been great with the challenge of building Landing.Jobs’ platform. We really enjoy both their motivation for constant improvement and their openness to work with our Experience Team.
    Landing.Jobs

    Pedro Oliveira

    COO - Landing.Jobs

  • Quitterie Mathelin-Moreaux working at Skello
    quote
    Most of our developers and product managers come from Le Wagon! Le Wagon has become a key strategic partner helping Skello to hire great tech talent.
    Skello

    Quitterie Mathelin-Moreaux

    CEO - Skello

  • Simon Baldeyrou working at Getaround Europe
    quote
    We've hired more than 20 Le Wagon graduates in various engineering, product and data roles. We really value their strong tech foundations and ability to learn fast.
    Getaround Europe

    Simon Baldeyrou

    CEO - Getaround Europe

  • Jean-Charles Samuelian-Werve working at Alan
    quote
    We have recruited some amazing Le Wagon alumni in various tech roles: data, product, ops and engineering. It's a great bootcamp for preparing well-rounded top tech talent.
    Alan

    Jean-Charles Samuelian-Werve

    Co-founder & CEO - Alan

  • Nathan Tempels working at Tayo
    quote
    As a fast paced Scale-up based in EPFL innovation park, we often look for new talents and love hiring Alumni from Le Wagon. We like their mindset and adaptability.
    Tayo

    Nathan Tempels

    Scrum Master - Tayo

  • Angela  Diapari working at Doctolib
    quote
    At Doctolib we always strive for the best talents to make access to healthcare fast and equal for everyone. Through Le Wagon, we've found these great talents as they learn exactly the tech skills that help us in our mission.
    Doctolib

    Angela Diapari

    Lead Product Recruiter - Doctolib

  • Elisa Lorenter working at Malt
    quote
    Le Wagon’s training allows to bring the tech and the business part together, people from Le Wagon are open-minded and flexible, it is precisely what we need in a hyper-growing environment as a scale-up company!
    Malt

    Elisa Lorenter

    Head of Talent Acquisition - Malt

  • Ricardo Gaspar working at PwC
    quote
    Le Wagon Alumni bring experience in other areas that, together with their new learnings from the bootcamp and motivation, turn them into fundamental pieces of solid and diversified tech teams.
    PwC

    Ricardo Gaspar

    Senior Manager - PwC

  • Lucile Ritchie working at Foxintelligence
    quote
    We have recruited 4 Le Wagon Alumni this year in our team, who have fitted very quickly into Foxintelligence culture. They have proved to be adaptable, quick learners, and great team collaborators.
    Foxintelligence

    Lucile Ritchie

    Strategy & Operations Manager - Foxintelligence

  • Pedro Oliveira working at Landing.Jobs
    quote
    Both Miguel and Manuel have been great with the challenge of building Landing.Jobs’ platform. We really enjoy both their motivation for constant improvement and their openness to work with our Experience Team.
    Landing.Jobs

    Pedro Oliveira

    COO - Landing.Jobs

Want to learn more about our Growth Marketing bootcamp?

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Understand the goal of the bootcamp

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Get our syllabus week by week

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Understand our methodology

Download our Growth Marketing syllabus

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Career services

Land your dream job
with the support of our career team

Benefit from personalized coaching, attend job fairs and networking events, get prepared for interviews and connect with recruiters.

Discover our career services

1000+

hiring partners

90%

*

employment rate

100+

countries with alumni presence

* Our reports are based on surveys sent 6 months after each training session. Our last report has been updated in November 2023 and is based on 2467 respondents who graduated in 2022 worldwide.

What career paths open up to you after this Growth Marketing bootcamp?

After the course, you can apply for various roles in growth marketing teams or launch your own business idea as an entrepreneur.

  • Growth marketing roles: Growth Marketing Manager, Growth Specialist, Growth Consultant, Performance Marketing Manager etc.
  • Other key marketing positions include: Inbound/ Outbound Manager, Digital Marketing Manager, No-code builder, Revenue Ops Manager, Sales Ops Manager, Growth Consultant, etc.

What’s the average Growth Marketing salary?

Salaries in growth marketing can vary depending on your seniority, location, or industry. It's crucial to recognize the substantial surge in global demand for growth marketing. Pursuing a career in this field marks the next strategic step in your professional journey.

  • As per LinkedIn 2024 rankings, growth marketing is among the fastest growing jobs in FranceGermany, the UK and Spain.
  • Master cutting-edge marketing techniques to elevate your professional profile and become a top candidate for roles with competitive salaries.
  • Embrace AI and no-code tools to experiment with efficient marketing strategies and grow any project, including your own!

Graduates specializing in Growth Marketing

Here’s why people like you choose Le Wagon

Upcoming sessions

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Financing

Do you need help with financing?

Get expert advice on financing possibilities, with the potential to secure up to 100% financing for your tuition. Explore your options now with a call.

Admission advisor at Le Wagon
Admission

How to apply to our Growth Marketing bootcamp

Our growth marketing bootcamp provides a wide range of cutting-edge tools. Your commitment is vital for learning. To apply, you need basic Excel or Google Sheets skills and some initial work experience, like internships.

1

Online application

Apply online with a short motivation statement and info about your background and why you'd like to join the growth marketing bootcamp.

2

Book an interview with our enrolment advisor

This is your opportunity to get all your questions answered by our Admissions team and discuss your motivations and interest in growth marketing to ensure the bootcamp aligns with your career goals.

3

Online technical quiz for beginners

You will have 3-5 days to complete your quiz to see what your current level of tech knowledge, problem-solving and logical thinking skills are like.

4

Payment options & prepwork

The last step will consist of finding the most suitable financing option for you. Then, you'll jump into the prepwork which consists of 25h training.

Coco Jiang Eva Picot Zainab Alioua Pierre  Cailliau

Book a free call with our advisors

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Discuss your career

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Decide which course is the best for you

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Learn more about your financing options

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Explore our methodology

Only have one question?

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FAQ

Your questions answered

Le Wagon have many financing options and payment plans that may suit your situation. Our Admission teams are there to help you - feel free to contact them in your relevant city!

Absolutely! We pride ourselves on offering exceptional career services to our students. With lifetime access to our premier learning platform, personalized career coaching, and an extensive network of local and global hiring partners, we are dedicated to ensuring your success. Our 1:1 interview coaching will prepare you to shine in any tech interview, while our powerful alumni network of over 25k worldwide opens doors to endless opportunities.

After our training, you can launch your tech career in a few months.
Check out our job report to know more about the opportunities and average employment rate after the bootcamp.

Absolutely! Our goal is to ensure you are well-prepared to enhance your skills. This bootcamp requires only a basic understanding of Excel or Google Sheets and some initial work experience, such as internships.